Press Room - Mentions of Our Smart Swimming Glasses

In the news

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FORM Smart Swim 2 Goggles In-Depth Review

BBC

Testing out smart swim goggles for the Paris Games

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The Form Smart Swim 2 goggles are here and they've had some major upgrades that could revolutionise swimming

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MEDIA RELEASES

FORM’s Award-Winning Smart Swim Goggles To Launch at Apple Stores and Apple.com

.blur-up {filter: none !important;} .responsive-image--desktop, .responsive-image--mobile {display: none!important;} .responsive-image__image--no-js{object-fit: cover; height: 100%;} FORM’s Award-Winning Smart Swim Goggles To Launch at Apple Stores and Apple.com

Fitness Technology Company FORM Launches Next Generation Smart Swim Goggles, Accelerating Augmented Reality Adoption in Endurance Sport

April 02, 2024

FORM Smart Swim 2 features integrated heart rate and innovative SwimStraight™ digital compass for open water navigation, available now worldwide V...

Fitness Technology Company FORM Launches Real-Time Visual Coaching with Product-Defining Feature: HeadCoach™

.blur-up {filter: none !important;} .responsive-image--desktop, .responsive-image--mobile {display: none!important;} .responsive-image__image--no-js{object-fit: cover; height: 100%;} Fitness Technology Company FORM Launches Real-Time Visual Coaching with Product-Defining Feature: HeadCoach™

Fitness Technology Company FORM Launches Real-Time Visual Coaching with Product-Defining Feature: HeadCoach™

October 31, 2023

HeadCoach includes a personalized assessment, or FORM Score, enabling athletes to swim smarter and reach their goals faster. Vancouver, BC, Octobe...

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People

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Dan Eisenhardt

Founder and CEO, FORM

FORM’s founder and CEO, Dan Eisenhardt, swam competitively for 14 years before starting his career as a sports technology entrepreneur. Before FORM, he co-founded and ran Recon Instruments, which shipped the world's first smart eyewear for sports and was acquired by Intel in 2015.

At FORM, Dan is joined by a team of industry leaders with decades of combined expertise in sports eyewear design, activity-tracking algorithms, and augmented reality optics. In 2019, FORM introduced the world's first augmented reality smart swim goggles and changed swimmer's experiences by enabling them to see real-time swim data while swimming.

Today, FORM continues to push boundaries with a dedicated focus on the delivery of real-time data to elevate athletic performance.
LinkedIn

Dan Eisenhardt

Founder and CEO, FORM

FORM’s founder and CEO, Dan Eisenhardt, swam competitively for 14 years before starting his career as a sports technology entrepreneur. Before FORM, he co-founded and ran Recon Instruments, which shipped the world's first smart eyewear for sports and was acquired by Intel in 2015.

At FORM, Dan is joined by a team of industry leaders with decades of combined expertise in sports eyewear design, activity-tracking algorithms, and augmented reality optics. In 2019, FORM introduced the world's first augmented reality smart swim goggles and changed swimmer's experiences by enabling them to see real-time swim data while swimming.

Today, FORM continues to push boundaries with a dedicated focus on the delivery of real-time data to elevate athletic performance.
LinkedIn

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